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Learn How Your Small Business Can Benefit from Internet Marketing

Business people who are planning to do internet marketing for their small business, have surely heard the feedback of several people about the benefits they got from this system. However, you cannot just rely on the opinions of others, therefore, as a good businessman, you should try to have a good understanding of this type of marketing. By knowing the advantages and benefits of this marketing strategy, you will further use this efficiently and effectively.

There are some basic points that will help you understand better the strategy of internet marketing and that is what we will present here briefly.

Internet marketing is simply defined as the online promotion of your products and services. One of the many aspects concerning internet marketing is the development of a website for your company so you can be accessible and operational through online.

Be aware that the setting up of your company’s website is just the start and it will not give you instant popularity in your industry since your market is yet to learn about your products or services or your business. In order therefore to increase your website traffic and customers, you would need another strategy to help you in this concern.

This is where internet marketing will serve small businesses, and it focuses on search engine optimization to bring in more traffic of the company’s website. In order to promote the company and its products or services, techniques such as article marketing and video marketing are used. Another important component of the overall strategy of internet marketing is social media which leads higher traffic, advertising directly and maintaining present customers. Another way is through email marketing that will help your website achieve also direct advertising and retention of present customers.

One of the major benefit that you will get from internet marketing if you are a small business is the increase in the number of potential customers that will visit your website. It is proven that the more popular your site becomes, the higher your chances of a growing number of visitors to your site. The increasing number of customer interests would generally translate to higher sales and this is the direct result of internet marketing for a small enterprise.

One nature of internet marketing is its affordability, which means, small businesses will spend less doing this strategy than doing the other forms of media.

To set up and implement an internet marketing strategy, a small business can opt for the DIY method for as long as it has the skills, knowledge and time to perform it. A small company can also avail of the services of a consultant who will design and implement online marketing strategies.

Cyberwalker Digital Announces They’re Offering Free Online Store Creation Course

FOR IMMEDIATE RELEASE

(Tampa, Florida) — Cyberwalker Digital has created a free online course to help entrepreneurs and small to mid-sized businesses build an online store.

The digital marketing agency, which specializes in building revenue genertaing websites and online stores, has launched a free Shopify course called: “How to Build an Online Store in 7 Days”.

“The first question many business owners and entrepreneurs have is what is Shopify, and how can it help me generate online revenue. We are happy to answer this question. Shopify serves as a hosted ecommerce or turn-key ecommerce solution for businesses. It provides everything a company needs to start selling products on the Internet. By putting all of the pieces together for the business owner, Shopify allows an entrepreneur to focus on their business and not the technology,” explained Andy Walker, senior Strategist at Cyberwalker Digital.

In addition to offering the free online course, Cyberwalker Digital also offers numerous other resources to simplify the setting up of an ecommerce store. Students can obtain access to a 14-day free account on Shopify and a “What is Shopify” FAQ offering helpful beginner level content. They also receive access to a free 7-day cheatsheet they can instantly download.

“Besides these useful ecommerce learning tools, we also provide free online advice about building an online store. Our goal is to help our clients achieve success in the shortest period of time, and we continue to add new resources to make this possible,” said Walker.

Cyberwalker Digital has built dozens of Shopify stores for its clients in the last 5 years. It selects the Shopify platform for its clients because its store building and management tools lets store owners focus on the business of running their store and not the technical and security issues that can plague other ecommerce platforms. 

“Our Shopify course will show you exactly how to get your store live within a week. And if you need help beyond that, we’re here to support you. Our Shopify experts are great at store setup, design, revenue generation and traffic growth. Our goal is to help you grow your business, and everything we do is focused on that,” said Walker.

About Cyberwalker Digital:

A Tampa-based digital marketing agency, Cyberwalker Digital works with companies across the U.S. and Canada. They specialize in ecommerce, SEO, email marketing, and content marketing to help small to mid-sized businesses generate revenue on the Internet. Besides building custom Shopify stores, Cyberwalker Digital also specializes in WordPress and Infusionsoft.

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